YouTube/ Instagram – is this a good fit for my brokerage?

The Marketing Matters: YouTube/Instagram – Is This a Good Fit for My Brokerage? webinar, presented by social media strategist Debbie Ringwood, offersbrokers a practical exploration of how these powerful platforms can be leveraged within the regulated financial services environment.

Debbie will analyze the unique characteristics of both YouTube and Instagram, highlighting their distinct advantages for brokerages seeking to build brand awareness, establish thought leadership, and connect with prospective clients through visual storytelling. Attendees will gain valuable insights into audience demographics, content strategies that resonate with financial consumers, and compliance considerations specific to these visual platforms.

Through case studies of successful financial services firms already utilizing these channels, Debbie will demonstrate measurable outcomes while providing a framework for assessing whether these platforms align with your brokerage’s marketing objectives, resources, and target audience. This session is designed to help brokers make informed decisions about social media investment by understanding both the opportunities and practical requirements of maintaining an effective presence on YouTube and Instagram.